Articles for entrepreneurs

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As the owner of a B2B services company, you are often faced with the classic dilemma: Should you bet your marketing crowns on Google Ads or Facebook? Both platforms promise high ROI, but the reality is more nuanced. After analyzing the latest data from 2025 and looking at what actually works for Danish B2B companies, here's your guide to making the right choice.
Marketing

Facebook Marketing vs. Google Ads — What Works Best for B2B?

Facebook vs. Google Ads
Do you still use your home address for business purposes? It can be an expensive mistake that not only compromises your privacy, but also damages your company's credibility.
Virtuelt Kontor

Company address vs. private address: protect privacy

Business Address vs. Private Address
As a small business owner, you may be faced with the choice between a traditional office and a coworking solution. Both options have their advantages, but when it comes to the bottom line, the difference in costs can be crucial to your company's finances. Let's dive into a detailed analysis of the real costs of both solutions.
Coworking

Coworking vs. traditional office: The complete cost analysis for small businesses

Coworking vs. Traditional Office
The Home Office has been a revolution for many Danish companies and the self-employed. But when does it go from being an advantage to becoming a barrier to growth and well-being? As an entrepreneur or small business owner, it can be hard to recognize when one has “outgrown” the home office. Here are five clear signs that it might be time to consider a coworking solution.
Coworking

From Home Office to Coworking: 5 Signs It's Time for Change

Home office or coworking?
Are you tired of using your private address for business purposes? A virtual office can be the solution that gives you a professional business address without the high cost of a physical office.
Virtuelt Kontor

Virtual Office: The Complete Guide to Professional Business Address in 2025

Virtual Office Guide
Starting a limited liability company (ApS) is one of the most popular ways of doing business in Denmark. However, as with all business decisions, ApS comes with both pros and cons that you should know before making the choice. In this article you will get a complete overview of what it means to create an ApS company in 2025.
Business Startup

ApS company creation - Pros and cons in 2025

See how we can help with the creation of ApS
One of the most frequently asked questions from entrepreneurs is: “Can I create APs without capital?” The answer is both yes and no - and that depends on how you interpret “without capital”. In this article you will get a complete overview of the possibilities to start your ApS with minimal cash investment in 2025.
Business Startup

Create ApS without capital - Is it possible in 2025?

Create ApS without capital
In recent years, home offices have gained great popularity among professionals in many industries. While there are many advantages to working from home, there are also some disadvantages that can affect productivity and the work environment. This article explores both the advantages and disadvantages of having a home office and provides tips on how to best set up your home office for maximum efficiency.
Effectiveness

Home Office

Home Office
Be absolutely sharp on the rules surrounding business in private accommodation so that you do not get an unpleasant surprise
Business Startup

Is it allowed to operate in a private residence?

Business in private residence?
Being an entrepreneur is an exciting journey filled with challenges, opportunities and risks. Success as an entrepreneur depends not only on a good idea or luck, but also on the character traits that you bring to the table. In this article, we will examine the 10 most important characteristics of successful entrepreneurs and how you can develop them.
Business Startup

The 10 most important characteristics of successful entrepreneurs

The 10 most important characteristics of successful entrepreneurs
A key factor for the success of your business your company persona — your ideal customer. By delving into customer data and identifying common denominators and patterns, you can create a vivid description of your ideal customer. Understanding your persona's needs and pain points allows you to customize your offers and communications to attract more customers and retain them in the long term. Read our step-by-step guide to building and using your company persona to strengthen your growth strategy. Make your business more customer-oriented and increase your chances of success.
Marketing

Create long-lasting customer relationships

Create long-lasting customer relationships
With the accelerating development of technology and changes in the work environment, flexible workplaces have cemented themselves as an inevitable and rewarding form of work.
Coworking

The Future of Work — The Benefits of Flexible Workplaces

Read about the future of work
In a world where technology is constantly evolving, augmented reality (AR) opens the door to a new dimension in digital marketing.
Marketing

Digital Marketing with Augmented Reality (AR)

Read about AR
With increasing digitalisation and globalisation, working patterns are changing dramatically. One of the most notable developments is the advent of virtual offices. But what is a virtual office and why can it be a good solution for you and your business? Let's dive into the topic.
Virtuelt Kontor

What is Virtual Office and 5 good reasons why you should use it

Read about Virtual Office
When choosing a meeting room in Lyngby, you are faced with many options. From large conference centers to intimate coworking spaces — the choice can seem overwhelming. In this guide you will get all the tools you need to make the right choice for your next meeting, presentation or workshop.
Meetings

Meeting rooms in Lyngby - Your guide to choosing the perfect venue

Meeting rooms in Lyngby
Meetings are an inevitable part of business life, but too often they end up as time-wasters rather than productive work sessions. According to Danish studies, 9 out of 10 employees experience wasted time in meetings. With the right techniques and the right environment, you can transform your meetings from necessary evils into powerful tools for innovation and decision-making.
Meetings

10 Tips for Effective Meetings — How to Get the Most Out of Your Meeting Room

10 tips for effective meetings
Setting up ApS is one of the most popular ways to start a business in Denmark. With the new rules and opportunities in 2025, it has become both easier and more affordable to create an ApS. In this complete guide you will get everything you need to know about creating APs so that you can get started well with your business.
Business Startup

How to create an ApS in 2025 - Complete guide

Sådan opretter du et aps
Here are some digital marketing trends expected to shape your business success in 2025
Marketing

8 Digital Marketing Trends in 2025

Read about 8 Digital Marketing Trends
Here are some effective tips to help busy entrepreneurs manage their time more efficiently
Effectiveness

10 tips for effective time management

Get 10 tips for time management
The Pomodoro technique is a popular method to improve productivity and promote efficient time management.
Effectiveness

The Pomodoro Technique: Increasing Productivity

Become effective with the Pomodoro technique
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Articles for Entrepreneurs and Self-Employed
— Professional Knowledge and Practical Tips from Flexum and contributors

At Flexum, we are passionate about helping entrepreneurs, consultants and small businesses to have a stronger and more efficient everyday life. On this page you will find a collection of articles that guide you through everything from business start-up and productivity to choosing office solutions and digital tools.

Whether you are in the middle of starting your business or you are looking for ways to optimize your workday, the articles are written with one purpose: to provide you with concrete and actionable knowledge that you can implement immediately.

What can you read about?

✅ Effective Time Management

Learn to structure your day better and get more done with techniques like the Pomodoro method and other simple but effective tools. The articles provide concrete examples and tools that can help you increase productivity.

✅ Business start-up

Are you thinking of starting a business? Get an overview of company forms, legal requirements and how to get started easily — both with and without the help of a lawyer. We guide you in relation to registration, CVR number and association of Virtual Office.

✅ Virtual Office

A virtual office gives you a professional business address, mail handling and flexibility — without having to tie yourself to physical premises. We cover the pros, cons and how it plays together with, for example, company registration and branding.

✅ Phone matching

Phone care articles show how a professional answering machine can improve your customer service, ensure you never miss a call, and give you the peace of mind to focus on what matters most — your core business.

✅ Digital Marketing

Stay up to date with the latest trends in online marketing, SEO and social media. Get tips on how to boost your online visibility and attract more customers — even if you're not a marketing expert.

✅ Coworking

Coworking isn't just a buzzword — it's a way of working that promotes networking, flexibility and creativity. Read our articles on how to choose the right coworking space and what benefits it offers for solo self-employed and small teams alike.

✅ Meetings and Room Rental

How do you create the best environment for your customer meetings? We share knowledge about meeting rooms, hourly rentals, and what you should think about when you want to create a professional impression — even without a permanent office.

Get knowledge that makes a difference

All our articles are written based on our daily contact with companies and the self-employed — and with an eye to what actually works in practice. We continuously update the page with new insights, guides and inspiration, so you always have access to relevant and actionable knowledge.

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